We help you launch, migrate, and grow your online store on Shopware 6 — the modern, API-first e-commerce platform built for the DACH market and beyond.
Who is Shopware suitable for?
Shopware is built for small to medium-sized businesses that need an online store they can manage without deep technical knowledge. Its intuitive admin interface lets merchants handle day-to-day tasks — adding products, adjusting pricing, creating landing pages — while still offering the extensibility that growing businesses demand.
Compared to platforms like Magento, Shopware has a smaller global extension ecosystem but enjoys strong adoption across German-speaking countries, with excellent localisation, tax handling, and payment-provider support out of the box.
What makes Shopware 6 stand out
Shopware 6 is a complete rewrite of the platform, built on Symfony and Vue.js with a clean, API-first architecture. That means every feature available in the admin is also accessible through REST and message-queue APIs, making headless storefronts and third-party integrations straightforward to build.
- Rule Builder — define complex conditions for pricing, shipping, and promotions without writing code. Combine criteria such as cart value, customer group, or time of day to create targeted offers that update in real time.
- Flow Builder — automate business processes visually. Trigger emails, tag orders, update custom fields, or call external webhooks whenever specific events occur — from order placement to return requests.
- Admin extensibility — the Vue.js-based admin panel can be extended with custom modules, additional fields, and bespoke dashboards, keeping your team’s workflow inside a single interface.
- Shopping Experiences — a drag-and-drop CMS that lets marketing teams build rich landing pages and category layouts without developer involvement.
- Multi-channel and multi-language — run multiple sales channels from one installation, each with its own domain, language, currency, and catalogue assignments.
Implementation and migration
Our experience shows that Shopware 6, despite its user-friendly surface, is not always straightforward to implement at an enterprise level. Theme customisation, performance tuning, and plugin compatibility require hands-on expertise that pays for itself in a stable, fast store from day one.
We also handle migrations from other platforms — whether you are moving from Magento, WooCommerce, or ScipioERP — covering data transfer, URL redirects, and SEO preservation so that the switch does not cost you rankings or customers.
Our services
- Concept and consulting — platform evaluation, feature scoping, and architecture planning
- Custom development — themes, plugins, API integrations, and headless frontends
- Performance optimisation — server tuning, caching strategies, and front-end speed improvements
- Ongoing maintenance — security updates, monitoring, and continuous improvement after go-live