We make online shops accessible to everyone — combining WCAG compliance, inclusive design, and hands-on implementation experience to help you meet legal requirements and reach more customers.
Why accessibility matters
About one billion people worldwide live with some form of disability, according to the WHO. This ranges from colour-vision deficiencies to severe mobility impairments — and all of these people use digital services. Despite this, many online shops still fail to meet basic accessibility standards.
An accessible shop is not just a legal obligation. It is a better shop:
- Wider reach — you open your store to customers who were previously excluded
- Better usability — accessible design improves the experience for every user, not just those with disabilities
- Stronger SEO — semantic markup, clear navigation, and well-structured content benefit search rankings
- Higher conversion — fewer barriers at checkout mean fewer abandoned carts
The European Accessibility Act is now in force
The European Accessibility Act (EAA) took effect in June 2025, making accessibility a legal requirement for e-commerce sites operating in the EU. Businesses that have not yet adapted their online shops are now non-compliant and face regulatory consequences. We help you identify gaps, prioritise fixes, and implement the changes needed to meet the standard.
WCAG — the four principles
The Web Content Accessibility Guidelines (WCAG) define four foundational principles that every accessible website must satisfy:
- Perceivable (UI) — content must be presented in ways that users can perceive, regardless of sensory ability
- Operable (UX) — all functionality must be available via keyboard and other input methods, not just a mouse
- Understandable (SEO) — consistent navigation, predictable layouts, input assistance, and well-labelled form fields make a site comprehensible to all users
- Robust (code quality) — content must remain accessible as technologies and user agents evolve
What we deliver
We specialise in implementing accessibility across complex e-commerce and CMS platforms. Our work with Aktion Mensch e.V. — one of Germany’s largest disability organisations — gave us deep, practical experience in making real-world sites fully accessible.
Our accessibility services include:
- Accessibility audits — identifying WCAG violations and prioritising remediation
- HTML & JavaScript for screen readers — semantic markup and ARIA attributes that assistive technology can interpret
- Contrast & language checks — ensuring readability across visual conditions and languages
- UX & UI optimisation — redesigning flows so that every user can complete them